Dresden University of Technology
(1949 - 2015)
Wolfgang Donsbach was professor of communication and founding director of the Department of Communication at Dresden University of Technology, Germany. He taught at the universities of Dortmund, Mainz and Berlin in Germany, and was a visiting professor at Columbia University, Syracuse University (both USA), University of Navarra (Spain), and Harvard University. He was President of the World Association for Public Opinion Research (1995-1996) and the International Communication Association (2004-2005). Donsbach was managing editor of the International Journal of Public Opinion Research between 1999 and 2007 and thereafter an editor. He was the general editor of the 12-volume International Encyclopedia of Communication (Wiley-Blackwell 2008). In 2007 he received WAPOR’s Helen-Dinerman-Award for extraordinary achievements in public opinion research and in 2008 the David Swanson Award in Political Communication sponsored by ICA’s Political Communication Division. In 2010 he was elected as an ICA Fellow. His main research interests were in journalism, political communication, public opinion, and exposure to communication.
Read the abstract of the paper Professor Donsbach presented for STI's What Society Needs from Media in the Age of Digital Communication meeting.